Brainstorming often goes one of two ways — either ideas fly around the room in an overwhelming chaos, never to be remembered, or creativity is stifled, leaving only a few unenthusiastic suggestions at the end of the meeting. However, when properly facilitated, brainstorming is one of the most effective ways to generate creative solutions and catapult innovative thinking into action.
Brainstorming can help your team come together and find the best ideas for your business, but how do you get the most out of the creative minds around you to achieve a truly effective brainstorming session? Brainstorming expert and author Scott Berkun shares a few simple tools and collaborative techniques that can augment the brainstorming process.